Contrast is using compositions to create interest. It is the appliance of contradicting elements.These elements can be of different segments, such as two opposing colours on the colour wheel. In this particular picture, the usage of the colour wheel is shown. There are so many different colours in this picture, which cause confusion in the eyes, on where to look. The advertisement is for CocaCola, and I think that using contrast to advertise a product is very smart, and eye catching.
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